Buy Qualtrics International Shares: Analysis and Forecast

Customer experience is the overall experience that the customer has during their relationship with a company. Qualtrics International is a world leader in customer experience management platform. After going public, many investors are considering starting to buy Qualtrics International shares, let’s see if it’s a wise choice.

This company has accumulated a number of successes in just a few years and represents a truly innovative brand. But to understand if it is also a good investment, in this guide we will analyze:

  • The economic situation of the company
  • The performance of the stock after the IPO
  • Analysts’ forecasts

These assessments will lead us to fully understand Qualtrics International’s future prospects and to consciously decide whether or not to invest in this new company.

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    Qualtrics Internationale: live quotation

    Click here to see the real time quotation of XM shares

    Qualtrics International Shares: the company

    Qualtrics International was founded in 2002 by Scott M. Smith, Ryan Smith, Jared Smith and Stuart Orgill.

    The main office is in Seattle, United States but has numerous other offices around the world.

    The company’s core business is to provide a software platform for customer experience management.

    In 2018 Qualtrics was bought by SAP, the German software giant, for $ 8 billion. But it is the same SAP that in July 2020 decides to make Qualtrics public, with a listing on the stock exchange.

    The Qualtrics IPO was an idea as early as 2018, which was later abandoned due to the interest of SAP.

    Qualtrics launched its experience management platform in March 2017. This platform allows you to design and improve products, services and experiences for companies and other organisations, based on the experience of the final customer.

    Qualtrics International has over 13,000 customers worldwide, including brands such as BMW, Microsoft, Under Armor, Chobani, JetBlue and Yamaha.

    How to Buy Qualtrics International Shares

    If you want to buy Qualtrics International shares you need an intermediary and you can choose between two distinct types:

    • Traditional Brokers
    • CFD Brokers

    Traditional brokers are more expensive, you will have to open a securities account, pay stamp duty and commissions for each operation that you will perform on the market.

    CFD brokers, on the other hand, are simpler and cheaper: There is no securities account, no stamp duty and no trading fees.

    While the former are more suitable for long-term investments, those of a “drawer” who invests large capital and does not touch the shares for months or years, waiting for a rise; the latter are preferred by those who trade online in the short term, investing even small amounts with a certain frequency, regardless of the number of transactions performed.

    Do you like online trading? Then CFD Brokers are the right choice, also because they allow you to aim both upwards and downwards, a further advantage that should not be underestimated.

    Best Platforms to buy Qualtrics International Shares

    How to choose the best platforms to buy Qualtrics International shares?

    You must first select exclusively regulated brokers, such as those we have listed in the introduction.

    The license, better if issued by prestigious bodies such as CONSOB or CySEC, protects you from the risk of fraud, which is always lurking on the web.

    If you want to know which are the best CFD Brokers for this kind of investment, from our comparisons, on the podium we find: eToro, ForexTB and, let’s discover their characteristics.

    Buy Qualtrics International Shares with eToro

    eToro does not need many introductions since we are talking about the most used online trading broker in the world. Its 20 million users are a confirmation of reliability and quality.

    Security, on the other hand, is confirmed by the numerous licenses that this Broker has obtained, among which those issued by CONSOB stand out.

    The trading platform developed by eToro is very practical and intuitive. Here’s what Qualtrics International’s CFD looks like in a screenshot:

    how to buy qualtrics international shares

    How do you buy Qualtrics International shares with eToro?

    • Register for free on eToro
    • Log into your Demo or real account (by depositing at least € 200)
    • Select Qualtrics International stock and click “Trade”
    • Decide whether to buy or sell the shares and how much to bet in the operation
    Try the eToro platform for free

    If you are not a lover of charts and the study of technical analysis, with eToro you can rely on the experience of the most experienced traders in the world.

    Thanks to a patented tool, in fact, you can copy the market operations of the best eToro traders (chosen by you), in a totally automatic way.

    This system, called Copy Trading, will allow you to get the same returns as the traders you are copying, even if you have no trading experience.

    Here is a screenshot with some examples of top traders:

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    Buy Qualtrics International Shares with ForexTB

    ForexTB represents a very convincing novelty in the panorama of financial intermediaries.

    We are talking about a commission-free CFD Broker with a regular CySEC license and a series of high-level services, offered free to its users.

    Among these services, the Trading Course that ForexTB has created stands out. An ebook that explains how online trading works and the best strategies for trading on the markets.

    This course is in ebook format and can be downloaded for free from the official link below:

    Click here and download the Trading Course for free

    Among the services available to members there are also two trading platforms, to choose from freely:

    • Metatrader 4 is a complete platform full of indicators of all kinds.
    • The Web Platform is simple, intuitive, fast and accessible from any device, without installing anything.

    To buy Qualtrics International shares on ForexTB you need to follow these 4 steps:

    • Register on ForexTB
    • Choose the trading platform
    • Select Qualtrics International stock and click Buy (or Sell to short sell)
    • Decide the amount to invest.
    Click here and register for free on ForexTB

    Buy Qualtrics International Shares with is one of the names that comes up most often when looking for a quality financial intermediary that offers a wide choice of stocks and assets.

    It is a broker authorized by CONSOB for Europe and with a minimum deposit threshold that also attracts traders with small capital to invest.

    The minimum deposit is only 100 euros, much lower than the market average.

    The fame of this CFD Broker has also grown thanks to a Trading Course that he has created and offered for free to everyone.

    This pdf has the quality of a paid course and allows you to study the fundamentals of technical analysis and fully understand them.

    As we said it is a free course, so we leave you the link to download it immediately:

    Download the Trading Course for free by clicking here offers two very professional trading platforms, which you can freely select: The MT4 and the Web Platform, both of which are free.

    To buy Qualtrics International shares on you need to follow these guidelines:

    • Register for free on
    • Log into your Demo or real account (by depositing a minimum of € 100)
    • Select Qualtrics International stock and click “Buy” to buy or “Sell” to short
    • Decide how much to invest in the operation.
    Click here and register for free on

    Qualtrics International Business Model

    Qualtrics International Inc’s business model is based on providing a customer experience management platform.

    Companies will be able to design, manage and improve the experiences of customers, employees, products and brands they deal with.

    The Qualtrics XM Platform is a very complete system, which aims to increase customer satisfaction and make them bond to the brand in a more stable way.

    Qualtrics International Relevant Data:

    • Quotation: NASDAQ (XM)
    • Foundation: 2002
    • Founders: Scott M. Smith, Ryan Smith, Jared Smith, Stuart Orgill
    • Headquarters: Seattle, Washington
    • CEO: Zig Serafin
    • Revenue: US $ 723 million (2020)
    • Owner: SAP (82.8%)
    • Employees: 3,300

    Is it worth buying Qualtrics International stock?

    Qualtrics International Inc. is currently valued at $ 16.53 billion and is considered a growing company, even if it is not yet fully mature financially.

    The share price, after the IPO, showed a strong surge which however did not last long, also due to the particular historical moment we are going through, due to the pandemic that broke out last year.

    The chart below clearly shows the performance of the shares over the last few months, the trend is certainly not encouraging, yet analysts do not believe that it reflects the company’s fundamentals.

    buy Qualtrics International shares

    Analysts believe Qualtrics International Inc. (XM) is an overweight stock at the moment which is why it is losing value in the market.

    But despite this, no one evaluates it as a sale, indeed, most believe that buying Qualtrics International shares is a good investment but you have to be careful of the fluctuations.

    Volatility is high and this stock lends itself very well to short-term investments, perfect for the commission-free trading that CFD brokers offer.

    Qualtrics International Competitors

    This company has developed a niche business and therefore the companies that can truly compete with Qualtrics International are small and mostly unknown to the general public.

    Among the most representative are:

    • Medallia
    • Willis Towers Watson
    • SurveyMonkey
    • Survey Sparrow
    • QuestionPro
    • Typeform
    • Confirmit
    • GetFeedback
    • SoGoSurvey
    • Survata

    Qualtrics International Forecast

    Let’s face it right away: The forecasts of market analysts on Qualtrics International are upward and this despite the current trend of the stock.

    Many consider this stock to be Value investing, which does not immediately show its full potential but will do so in the future.

    We cannot predict how many swings and retracements the stock will make but analysts believe it is set to rise in price.

    Qualtrics International forecast

    Qualtrics International’s earnings growth for 2021 should be at a consistent + 67.8% and this should push the stock up, but let’s see what the major international investment banks think:

    • Barclays raised Qualtrics International’s target share price from $ 35.00 to $ 41.00 and gave the company an “equal weight” rating.
    • Deutsche Bank Aktiengesellschaft lowered its price target on Qualtrics International from $ 56.00 to $ 41.00 and set a “buy” rating for the company.
    • BMO Capital Markets upgraded Qualtrics International’s shares from a “market performance” rating to an “outperformance” rating and raised the target price for the stock from $ 38.00 to $ 45.00.
    • Oppenheimer has reconfirmed a “buy” rating and set a target price of $ 55.00 on Qualtrics International stock.
    • HSBC has issued a “pending” rating and a $ 40.00 price target on the stock.

    Qualtrics International Stock Target Price

    By examining the assessments of 19 industry analysts, who expressed their opinion on the future of Qualtrics International shares, we averaged the target price.

    Their twelve-month average target price is $ 48.28, predicting a possible upside of 61.68% for the stock.

    The high price target for XM is $ 60.00 and the low price target is $ 33.00.

    There are currently 7 pending valuations and 12 buy valuations for the stock, confirming the bullish forecasts.


    Qualtrics International is a company that has seen exponential growth in recent years and the stock has not yet taken a clear direction.

    The fluctuations in stock prices indicate indecision among investors but analysts are optimistic, the fundamentals are solid and the growth rate is consistent.

    Buying Qualtrics International stock is considered a good investment but for now it is better to trade the stock short-term, without exposing yourself too financially.

    buy qualtrics shares

    If you want to test your trading strategy and the chosen platform, without risking money, use the Demo accounts that are offered by the CFD Brokers we have proposed.

    When you feel ready for real investments, just a small deposit in your account will be enough to get serious!

    Here are the links to register for free to the Demo accounts offered by the main CFD Brokers:

    When was Qualtrics International’s IPO?

    Qualtrics International’s stock debut took place on January 28, 2021

    What is Qualtrics International?

    Qualtrics International is a software company that offers a platform to manage the customer experience.

    What is Qualtrics International’s target?

    The twelve-month average target price for Qualtrics International is $ 48.28.

    How to buy Qualtrics International stock?

    With CFD brokers like eToro, which allow you to trade both up and down without paying commissions.

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