Buy Tripadvisor Shares: Forecast and Target Price

The recovery of tourism and travel is restarting an entire sector heavily damaged by the Covid-19 pandemic. At this point, to buy Tripadvisor shares, one of the largest travel sites in the world, seems like an interesting option right?

Review sites are important in every industry, now we look at reviews before making a lot of purchases and even before planning a trip. Among these sites, Tripadvisor is the leader when it comes to reviews of hotels, accommodations, restaurants, transportation and travel-related services.

But to understand if investing in this stock is actually a good move we need to analyze:

  • The situation of the Tripadvisor shares on the stock exchange
  • The company’s future prospects
  • Analysts’ forecasts

At the end of our guide you will have much more information to evaluate this investment and make an informed decision.

Let’s start immediately by helping you in choosing the broker to use for investing, which is by no means secondary.

CFD brokers such as eToro for example, allow you to invest without paying commissions and are a rather advantageous choice. Below we see which are the best online trading platforms on the market, choose freely, they are all reliable and convenient brokers:

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    Real-time quotation and price of Tripadvisor shares




    Tripadvisor shares: a little history

    Tripadvisor was born and established itself as an online review site where anyone could write and read truthful reviews on hotels, restaurants and many other service activities mainly related to holidays and travel.

    The idea comes from Stephen Kaufer (current CEO), Langley Steinert, Nick Shanny and Thomas Palka, who created the online portal in 2000.

    The reliability of the site and the control over reviews have worked, allowing Tripadvisor to become the undisputed leader in the sector in a few years.

    Slowly, many other services were added to the reviews, leading to the reservations that transformed Tripadvisor from a review site to a true online travel agency.

    Tripadvisor is listed on the NASDAQ of the New York Stock Exchange under the symbol TRIP.

    How to Buy Tripadvisor shares

    The Tripadvisor asset, as we have seen, is listed on the NASDAQ, but this should not worry us, to buy Tripadvisor shares you can follow two paths:

    • Using traditional banks
    • Using CFD Brokers

    In the first case, there will be several expenses to be taken into account, such as opening a securities account, stamp duty and trading fees that you will have to pay.

    Option number two is much cheaper because it allows you to negotiate, not directly shares but derivatives, the Contracts for Difference, which have the same price.

    Unlike banking institutions and “classic” brokers, CFD brokers do not need a securities account, do not require stamp duty and do not charge trading commissions.

    Among other things, with these intermediaries you can also aim for the downside, taking advantage (if you make the right forecast) from any market condition.

    Where to Buy Tripadvisor Shares

    Whether you are a traditional broker or a CFD broker, what matters most when choosing where to buy Tripadvisor shares is the license.

    In fact, security is fundamental in investments and in this guide you will find only brokers regulated by CySEC or our CONSOB.

    These control bodies verify that the brokers operate according to the rules and do not try to scam you. Furthermore, for any problem, CONSOB is on the investor’s side and can act as an intermediary to resolve any dispute.

    To facilitate your choice of the ideal broker to buy Tripadvisor shares, we have narrowed down the field to those that we believe are the most suitable intermediaries for this investment: eToro, ForexTB and

    Let’s see in detail the characteristics of these online brokers:


    eToro certainly needs no introduction, it is the most used CFD Broker in the world, which has collected dozens of licenses and operates in Europe under the control of CONSOB.

    Over 10 million traders have chosen his platform, which is considered the most intuitive on the market. Here’s what the Tripadvisor title looks like on this Broker:

    buy tripadvisor shares etoro

    How do you buy Tripadvisor shares with eToro?

    • Register for free on eToro
    • Log into your Demo or real account (by depositing at least € 200)
    • Select the Tripadvisor CFD and click on “Trade”
    • Decide whether to buy or sell the shares and how much to bet in the operation
    Try the eToro platform for free

    It is not only the trading platform that has contributed to the fame of this online broker, in fact eToro has patented a revolutionary automatic trading system called Copy Trading.

    This system allows you to copy the investments made by the best traders in the world (who use eToro) and to replicate their operations on your account.

    You choose the traders you want to copy (among the best of eToro) and Copy Trading will automatically replicate their market operations.

    Thanks to Copy Trading you can get the same results as the most experienced traders, without doing anything.

    Here is a screenshot of the traders you might copy (taken at random), with their average annual returns:

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    Click here and choose which trader to copy


    ForexTB is a modern and innovative Broker, with a regular CySEC license, which has focused everything on services for investors and their training.

    It is this last goal that prompted the Broker to create one of the most popular Trading Courses in the industry.

    This ebook explains how online trading works, the techniques, tools and strategies to use and is completely free, download it now from the link below:

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    To expand the services offered, ForexTB offers two trading platforms, both free:

    • Metatrader is a very professional platform, complete and full of indicators of all kinds.
    • The Web Platform is simple, intuitive, fast and accessible from any device, without installing anything.

    To buy Tripadvisor shares on ForexTB you have to follow these 4 steps:

    1. Register on ForexTB
    2. Choose the trading platform
    3. Select the Tripadvisor CFD and click on Buy (or on Sell to sell short)
    4. Decide the amount to invest.
    Click here and register for free on ForexTB is a very high level Broker that offers both the famous MT4 and a very complete web platform full of indicators.

    This online broker has a regular CONSOB license that monitors its work and allows you to open a trading account by depositing only 100 euros, a much lower figure than the average of competitors.

    His Trading Course has become very popular because it is a real technical analysis manual to consult and study to improve your results in online investments.

    The course is free and you can download it from the link below:

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    Here’s what the Tripadvisor CFD looks like on the web platform offered by this Broker:

    buy tripadvisor shares

    To buy Tripadvisor shares on you must follow these instructions:

    • Register for free on
    • Log into your Demo or real account (by depositing a minimum of € 100)
    • Select the Tripadvisor CFD and click on “Buy” to buy or “Sell” to sell short
    • Decide how much to invest in the operation
    Click here and register for free on

    Tripadvisor Business Model

    Tripadvisor’s business model is based on a series of websites that all relate to travel, reviews, reservations and vacations.

    When it comes to reviews, Tripadvisor has surpassed 880 million reviews on 7.9 million properties.

    These reviews range from hotels to restaurants, accommodations, airlines and shipping, to activities and services that are useful for vacationers.

    Tripadvisor also allows you to compare the prices of the major booking portals (about 200) and book directly from the site in 49 countries and 28 languages.

    Below you will find the main economic data of Tripadvisor:

    • Quotation: Nasdaq (TRIP)
    • Component of the S&P 400
    • Foundation: February 2000
    • Needham Headquarters, Massachusetts, USA
    • CEO: Stephen Kaufer
    • Sector: Travel services
    • Revenue: $ 1.560 billion (2019)
    • Net profit: $ 126 million (2019)
    • Employees: 4,194 (2019)

    Is it worth to buy Tripadvisor shares?

    Tripadvisor shares have recently increased by 5% thanks to the growing optimism that pervades people after a year of restrictions imposed in almost every country in the world due to the Covid-19 pandemic.

    The reopening and the return to normality will give a strong boost to tourism which is one of the sectors most affected in this last year.

    We were able to verify that in places where it is already possible to travel, even if with some checks at the entrance, rents have increased and hotels are reopening.

    buy tripadvisor shares trend max

    The historical chart above clearly shows the recovery of the Tripadvisor stock after the decline that has continued since 2019. At the moment the price of the TRIP shares has returned to the levels of 2019, a good signal for investors.

    Tripadvisor competitors

    In the sector in which Tripadvisor operates there are numerous competitors even if few can really affect the reputation of this company. Among the main ones we have:

    • Uber
    • HomeAway
    • Priceline
    • Marriott
    • Trivago
    • GetYourGiude
    • Airbnb
    • Expedia
    • OpenTable
    • Carnival

    Tripadvisor shares forum

    If you are looking for financial information to buy Tripadvisor shares or to evaluate your investment, we do not recommend using the online trading forums.

    On these sites, there is no control over the news, which are often old and are repeated as news, or worse still, they are totally false.

    If you need to compare yourself with other investors and traders, you must at least do it on a site where you can always verify that they are truly traders and that they are not just trying to take advantage of your “thirst for information”.

    You can rely on eToro Social Trading, a place where you can compare, chat and ask questions to over 10 million traders around the world, who are registered with this famous online broker.

    Tripadvisor Shares Forecast

    The company is now preparing for the post-Covid world by increasing the services available to its users.

    According to its recently published survey, half of Tripadvisor respondents are planning a trip between spring and summer this year.

    The graph of the last six months of the title in fact shows a well-established upward trend, which is confirming the intentions of users for the near future.

    buy tripadvisor shares trend 6 months

    This share price rally is deemed too rapid by some analysts, while others believe it is a strong sign of recovery. Let’s see the Tripadvisor ratings of some of the world’s leading investment banks:

    • Stifel Nicolaus increased the target price on Tripadvisor from $ 26.00 to $ 39.00 and assigned the company a “suspension” rating.
    • Citigroup upgraded Tripadvisor from a “neutral” rating to a “buy” rating and raised the target price for the company from $ 29.00 to $ 62.00.
    • Barclays raised its Tripadvisor target price from $ 25.00 to $ 45.00.
    • Sanford C. Bernstein has set an “outperformance” rating and a target price of $ 35.00 for the stock.
    • Deutsche Bank Aktiengesellschaft raised the target price on Tripadvisor from $ 36.00 to $ 38.00 and gave the company a “pending” rating.

    Tripadvisor shares target price

    Our estimate of the one-year price target for Tripadvisor is based on the ratings of 16 international analysts who have released ratings on the company in recent months.

    Their twelve-month average target price is $ 37.94, predicting a possible downside of 31.86% for the stock.

    The high price target for TRIP is $ 62.00 and the low price target is $ 18.00.

    There are currently 10 pending valuations and 6 buy valuations for the stock, demonstrating the high uncertainty of institutional investors.


    In this guide we have analyzed the current situation of Tripadvisor and the stock on the stock exchange. Shares are recovering, driven by the enthusiasm of the recovery of tourism, which is slowly starting to return to normal.

    Some analysts are waiting on the stock because they consider the rise too rapid but the trend is still positive and in the long term it could offer an excellent economic return for investors.

    buy tripadvisor shares

    Before buying Tripadvisor shares on the market, if you have no trading experience, do some tests on the Demo account, so you will not take any risk.

    These accounts, offered by the CFD Brokers we have proposed, allow you to practice virtual money and get used to the trading platform safely.

    When you feel ready, you can switch to real investments very quickly, by making a small deposit into the account of the chosen broker.

    Here are the links to register for free to the Demo accounts offered by the main CFD Brokers:

    Is it worth buying Tripadvisor shares?

    Analysts are positively biased on the stock and believe it may continue in the long-term uptrend.

    Should I use the forums to invest on Tripadvisor?

    No, online trading forums do not offer reliable news, better not rely on these websites to decide how to invest.

    What target price does Tripadvisor have?

    The twelve-month average target price for Tripadvisor shares is $ 37.94

    Where to buy Tripadvisor shares?

    What matters is to use regulated brokers, better if they are commission-free intermediaries like eToro.

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